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Partner Site
Software Universe and our valued partners
Introduction
This year's HP Software Universe is drawing closer and there are many reasons why you,
our valued partners should attend. Here are just 5 reasons why this event will bring value to you personally and your business:
1.Gain access to 3000 HP Software customers – an unparalleled opportunity to network and position your partner status.
2.Visit the HP Partner Zone – a new feature for 2009. We invite you to meet the HP specialists from the HP partner
support ecosystem. Feel free to discuss topics such as partner program and strategy, assistance with demand generation,
how to build your enablement plans, learn more about solutions and support, or any other area where we can help you to
build your business.
3.For a more formal meeting, you can pre-book a 1:1 session with HP executives or subject matter experts.
Watch out for further information on how you book.
4.Attend the Partner Update meeting on Wednesday at 17:00 to hear HP Software and Solutions partner strategy for 2010.
Following the update meeting, please join us for the partner reception for a casual environment to
network with your peers and HP contacts.
5.Lastly, grab this fantastic opportunity to get enabled on the industry leading software solutions by attending
the numerous business and technical sessions that will inspire and educate you on how you can leverage our
partnership to create future success.
Partner update meeting
Please join us for the Partner Update Meeting,
where HP executive speakers will present the latest news on HP's Partner strategy for FY10. During the meeting we will also announce
the 2009 HP Software Partner of the Year awards. A reception will follow starting 19:00.
We are looking forward to seeing you there!
Date: 16.12.2009
Time: 17:00 − 20:30
Room: Saal 4 (ground floor)
Important links
If you would like to register to attend Software Universe please
click here.
There are also a few fantastic opportunities to sponsor this event and to exhibit on a booth in the partner area.
To register for a booth please
click here.
For more information on the sponsorships packages still remaining or exhibiting possibilities please contact
ryan-antony-paul.nappi@hp.com or
sjugovic@hp.com
Success from Software Universe 2008
The HP Software Universe event is a prestigious event that provides an
outstanding opportunity for our partners and customers. Last year's 95% of attendees would recommend the
events and found the networking opportunities good or excellent! And more than 80% plan to attend again this year!
Partner Zone
Gear up for Success
This new feature for 2009 is designed to give our partners an informal environment to meet and ask questions of
the HP partner team. We'd welcome the opportunity to engage with you to help to address your support requirements
for 2010 to ensure that we drive a positive business outcome for you, our partners. Key topics that will be
covered in the Partner Zone pods are:
1.Partner Programs − Learn more about the new partner program and strategy for FY10
2.Enablement − Tell us your enablement needs and discover what's available to you
3.Demand Generation − Find out great opportunities to create and deliver valuable demand generation programs
4.Sales Support − HP Pre-sales and Inside Sales resources to help you go to market
5.Solutions − Learn more on the solutions tuned specifically to help you attack the commercial market
Whilst HP will be upholding a serious business message, the partner zone will also provide an opportunity
for some fun as we'll be inviting partners to "Gear up for Success" by taking part in our on-site activities
which will include a giant Scalextric track.
You won't be able to miss us – we're in the Exhibition Hall, clearly signed "Partner Zone".
Make sure you are a winner – come talk to the partner team!
Partner 1:1 meetings at HP Software Universe, Hamburg
The forthcoming HP Software Universe event in Vienna is more than just a customer event –
it is an excellent opportunity to motivate you to build on our joint success in FY09 and prepare the foundations
for an even more successful FY10. Your EMEA Software Channel team is keen to engage in 1:1 discussions with you
during the event, to help accelerate your business plans and ensure they have the best chance of winning in 2010.
If you would like to register for meetings nominations should be sent to Katrin Baumgaertner
along with the delegate name and contact email address, partner company name, and a brief description of the meeting
objectives or specific topic area you would like to discuss.
Members of the HP team that will be available to pre-book 1:1 meetings with include:
Adam Featherston - 2009 Partner Program, Business Class program, go-to-market strategy, and business planning
Lisa Toerien - Partner Enablement
Dan Wood/Frank Aan De Stegge - Solutions, Product Portfolio
Greg Cooper - Pre-sales
Christophe Giraudon - Inside Sales (Telemarketing)
Amanda Classey/Chiara Pensato - Marketing Plans and Demand Generation
Ken Adcock - Alliance Charter 2010
Astrid Mehrtens-Haupt - Partner Sales Operations and Processes
James Johnston - Software as a Service partnering and engagement model
Manuel Pedraza - SVI (Services Integrator Program) - building a value support delivery and renewals business*
(for current NON-SVI partners only)
Andre Gaeta and/or Kathleen Dean - New MSP and Project-based program
We all look forward to meeting with you in Hamburg!
